Law 13 · Build Before You Are Ready
The man who paid for his own risk.
Tom Hardy put $2.5 million into Taboo knowing half the room would hate it. On why permission never arrives, and why he stopped waiting for it.
Tom Hardy · Actor
Law 18 · Become Dangerous, Then Govern It
The challenges on the mat are bigger than on set.
The director has a black belt in Brazilian jiu-jitsu. He says the mat is harder than any film set, because nobody can help you there.
Guy Ritchie · Director, jiu-jitsu black belt
Law 13 · Build Before You Are Ready
Doing things rather than dreaming about them.
DJ, actor, kickboxer, and now director. Elba on a father who died at seventy-two and the urgency that followed.
Idris Elba · Actor
The first cup is the quiet one.
A washed Colombian for the hour before the day gets its hands on you.
Red apple, panela, a long clean finish. Roasted in the UK to order and posted through the letterbox, so it is on the counter when you come down. Grind it while the kettle runs. Drink it before the phone.
Inside every bag there is a card. One of the twenty-two laws, printed on thick stock, yours to keep or pass on. The coffee is the point. The card is the gift.
250 g · Huila, Colombia · Washed · Whole bean or ground
More stories
All stories →One story a week.
Someone who earned their ground, read slowly, in your inbox on a Sunday. The coffee ships to the list first.
About the author
Shane Quigley
The people I interviewed
Actors, athletes, adventurers and founders. Tap a face to read their story.
A code · not motivation
The 22 Laws
of Growth & Freedom
Twenty-two patterns, found in the lives of people who had to earn their ground. Read them slowly. Come back to one.
A man does not rise in one heroic moment. He rises by returning to the work after comfort, failure, resentment, fear, and distraction have all invited him to stop.
One slow, painful brick at a time.
In life, everything meaningful is earned.
Rise Strong. Nothing’s Given.
A new story every week.
RSNG Coffee · No. 01
The Foundation
Washed Colombian. Red apple, panela, a long clean finish.
The first coffee in the range. A clean washed lot from Huila, roasted light to medium for clarity rather than weight, so it is as good black at six in the morning as it is with milk at ten. Roasted in the UK the week it ships, posted flat through the letterbox.
- Origin
- Huila, Colombia
- Process
- Washed
- Roast
- Light-medium
- Weight
- 250g
- Roasted
- UK · to order
- Inside
- One law card
The first roast is on its way.
Inside every bag
A card in every bag
Thick uncoated card, one colour, one of the twenty-two laws on the front and the whole of it on the back. It comes stapled to the back of the bag and tears off clean. Keep it on the fridge. Give it to someone who needs it.
Stop wishing it was. Start building.
rsng.com/laws/1
Later · the tool
Pocket will hold you
to the code.
It reaches you only when it needs you.
An agent on your phone that carries the 22 Laws as its operating code and runs one practice a day in the law's voice. It is not ready. The coffee, the laws and the proof are. Leave your email and you will hear when it is.
No blue. No streaks you did not earn. The accent appears only when something needs you.
Today
Become Hard To Threaten
You named your salary yesterday. If it stopped on Friday, what is the first thing you would do on Monday?
Practice
Do the work.
Short, plain exercises. Each one serves a law. Most take minutes a day. Pick one and start tonight.
George Groves · Golfer
Two deep breaths, and the nerves of a big crowd settle.
Born with 20% movement in his left arm, he rose from 70th to world number one in disabled golf. George Groves on breathing through pressure and losing a title three times before winning it.
Asked what mental tricks help his game:
One of the tricks I’ve used to help my mental game is a breathing technique. If I feel a bit uncertain about my performance or a little bit nervous, I take a couple of deep breaths to relieve the pressure. [...] This technique really helped me when I played in my first EDGA (European Disabled Golf Association) event three years ago. There were a lot of people watching and I felt incredibly nervous, but when I took a couple of breathers it helped me regain my composure and lower my heart rate. Ever since then I’ve used the technique if I feel slightly nervous or agitated during a round of golf.
Asked whether the mental challenge of golf outweighs the physical one:
I would agree that golf is more of a mental challenge than a physical one. While I was studying at college, I learnt a lot about the mental aspects to the game. If you don’t have a clear mindset going into a competition it can result in a poor round of golf. [...] Your mentality must be strong because if you let the pressure get to you it can throw you off your game. I think learning about and having a positive mental attitude during competitions has really helped me drop my handicap drastically over the last few years.
Asked what winning the English Disability Open meant:
It was very significant to me because it was my first win on home soil and fourth time playing the event. [...] The first time I finished fourth, the second time I wasn’t pleased with my performance and lost first place on count-back. Last year I lost by one shot partially due to the torrential weather. So, to finally win it a couple of weeks ago was an amazing occasion.