RSNG Coffee No. 01, The Foundation: a dark matt pouch with an ember number and a tasting line.
RSNG Coffee · No. 01

The first cup is the quiet one.

A washed Colombian for the hour before the day gets its hands on you.

Red apple, panela, a long clean finish. Roasted in the UK to order and posted through the letterbox, so it is on the counter when you come down. Grind it while the kettle runs. Drink it before the phone.

Inside every bag there is a card. One of the twenty-two laws, printed on thick stock, yours to keep or pass on. The coffee is the point. The card is the gift.

250 g · Huila, Colombia · Washed · Whole bean or ground

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About the author

Shane Quigley

    The people I interviewed

    Actors, athletes, adventurers and founders. Tap a face to read their story.

    A code · not motivation

    The 22 Laws
    of Growth & Freedom

    Twenty-two patterns, found in the lives of people who had to earn their ground. Read them slowly. Come back to one.

    A man does not rise in one heroic moment. He rises by returning to the work after comfort, failure, resentment, fear, and distraction have all invited him to stop.

    One slow, painful brick at a time.


    In life, everything meaningful is earned.

    Rise Strong. Nothing’s Given.

    Stories

    People who paid
    for what they know.

    Actors, athletes, climbers, explorers. People who earned their ground, in their own words.

    A new story every week.

    RSNG Coffee No. 01, The Foundation, front of the pouch.

    RSNG Coffee · No. 01

    The Foundation

    Washed Colombian. Red apple, panela, a long clean finish.

    The first coffee in the range. A clean washed lot from Huila, roasted light to medium for clarity rather than weight, so it is as good black at six in the morning as it is with milk at ten. Roasted in the UK the week it ships, posted flat through the letterbox.

    Origin
    Huila, Colombia
    Process
    Washed
    Roast
    Light-medium
    Weight
    250g
    Roasted
    UK · to order
    Inside
    One law card
    Coming soon

    The first roast is on its way.

    Inside every bag

    A card in every bag

    Thick uncoated card, one colour, one of the twenty-two laws on the front and the whole of it on the back. It comes stapled to the back of the bag and tears off clean. Keep it on the fridge. Give it to someone who needs it.

    Later · the tool

    Pocket will hold you
    to the code.

    It reaches you only when it needs you.

    An agent on your phone that carries the 22 Laws as its operating code and runs one practice a day in the law's voice. It is not ready. The coffee, the laws and the proof are. Leave your email and you will hear when it is.

    No blue. No streaks you did not earn. The accent appears only when something needs you.

    07:12RSNG · POCKET

    Today

    Needs you · 1
    law 12Day 4

    Become Hard To Threaten

    You named your salary yesterday. If it stopped on Friday, what is the first thing you would do on Monday?

    Today
    Breath before the day
    law 194:00 · resting 58
    06:40
    Bag 02 arrived
    coffeeLaw 2 unlocked
    Yest.
    Law 12 ▾

    Practice

    Do the work.

    Short, plain exercises. Each one serves a law. Most take minutes a day. Pick one and start tonight.

    Joe Cole · Actor

    Every role is a chance to learn a new way to move.

    To play a Liverpool boxer fighting for his life in a Thai prison, he learned Muay Thai and took real punches in a yard full of real inmates.

    Asked whether he can handle himself after two fighting roles:

    With the Thai Boxing I threw myself into it again, and learned a bunch of new moves which I could use in my own training, instead of just doing weights and running. I feel very lucky that I can do that kind of stuff.

    Asked which fight scene was hardest:

    They were all tough in different ways. The middle one was pretty tough – they were all shot in very long sequences, but we shot that whole one in one go every time. But then the last fight was tough because we shot in a real prison courtyard with 2,700 prisoners, they put a boxing ring in the middle of the yard and put me in with a pro Thai fighter after one day of choreography… so it was very much just about seeing what would happen. None of them were easy. It was pretty close to having a fight – the sparring was real, all the punches and kicks connected, but also you had to do it over and over again, all day, every day, and that last fight scene took us two full days to put together. That’s where you have to be really focused mentally – just get enough sleep and get in there ready to go.

    Asked how the training shaped the part:

    I became quite strong, and confident in my fighting ability, and that was quite a juxtaposition with my mindset for the role, because Billy ultimately is a little boy in a man’s body in a lot of ways. He has these insecurities and he’s a vulnerable guy, so he uses fighting and his body as a body to protect himself, almost from himself in some ways. I remember him telling me that the worst part about being in prison was his own head, because whenever he had any sort of success or achievement he’d be back to square one because of his own actions, because of his mind. So those two things, the physical and the mental, were an interesting combination.

    Law 17: Train The Vessel Through Complexity